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Learn: The TAO Blog


Post-Pandemic Business Success: Changing with the Times
As a new year dawns many of us are hoping that the pandemic will finally run its course, hopefully without more strain on our overworked...
Aug 28, 20223 min read


How to Do More by Doing Less
Why is this business named Tao Websites? It's a reminder about a shared value in our organization: Intentionally choosing where to put...
Aug 28, 20226 min read


Three Benefits of Trello for Project Management
In my previous post on productivity, I was using a pen and paper for my to-do list. Since I use digital tools most of the day, my analog...
Aug 28, 20222 min read


Need sustained focus and energy to meet your goals? Five options I've tried.
No question about it: many Americans feel pushed beyond their limits at work. Add to that family and other responsibilities, which can...
Aug 28, 20224 min read


3 Science-Backed Marketing Principles
I just finished a book that's long been on my list: Predictably Irrational: The Hidden Forces that Shape Our Decisions by Dr. Dan Ariely,...
Aug 28, 20224 min read


2 Reasons why you need a mobile-responsive website (and what does responsive even mean?)
When the internet first became widely used (in the mid-to-late 90's), websites were being created left and right, and no attention was...
Aug 28, 20222 min read


Our Five Favorite Wix Bonus Features for Small Businesses
Wix is a website creation platform we often recommend to small business owners. It checks many of the boxes our clients are usually...
Aug 28, 20222 min read


7 of the Most Popular Social Media Networks, and Which Businesses They Work Best For
If you run a small business, you specialize in the products or service your business offers, and I am willing to bet (especially if...
Aug 28, 20222 min read


Five Essential Productivity Tools for Freelancers
My last job involved supporting people undertaking complex projects. These folks undoubtedly had the requisite expertise and desire to...
Aug 28, 20225 min read


Keep losing passwords? Three simple, secure password management techniques
Computer passwords aren’t new, but for many people, they’re more frustrating than ever. Until recently I provided tech support at a...
Aug 28, 20223 min read


Free Marketing Research on the Web: A Canine Case Study
When I was a business librarian, I helped entrepreneurs do background research for their companies. Market research is a key component of...
Aug 28, 20226 min read


What makes a great website?
Of course, there are some general principles of design that make a site look professional: consistent and appropriate fonts and colors,...
Aug 28, 20223 min read


Wildfires, Floods, and Earthquakes, Oh My: Small Business Disaster Preparedness
Weather is getting crazier, the entire West coast seems to burn up every summer and last year was 2020, so I don't think I need to...
Aug 28, 20221 min read


Think Business Cards are "So 90's"? Think Again: 4 Reasons You Need a Business Card
In today’s high-tech, web-based world, it’s easy to prematurely declare older forms of marketing obsolete, but the truth is, a lot of...
Aug 28, 20222 min read


5 Crucial Things to Look for When Choosing a Web Design Company
Whether you need a brand-spanking-new website or you're wanting a redesign of your current site, web design agency choices can be hard.
Aug 28, 20222 min read
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